
It was another week at the office, and like most weeks, another student dropped off a portfolio to be considered for an internship. After our young applicant left, we dropped the black leather bound case on the pool table and unzipped it to see what lay inside. The situation was all too familiar, however the work that lay in front of us was not.
This was the first portfolio we've seen that didn't actually have any graphic design in it – No typography, layout, composition, or anything that a designer would be judged on when applying for a design job. What sat in place was a selection of well composed photographs and fine art abstract illustrations. Our applicant wasn't a designer at all, but a traditional artist looking to make the jump into the world of commercial design. Without any preconception or fear of the industry, she came in and put her work at our mercy hoping for the best...