Frontier Room

The Frontier Room, a Seattle Institution since the 1950s, lacked a clearly defined identity. Changes in ownership and shifting neighborhood dynamics left the classic location without a regular crowd.

The Frontier Room’s new brand welcomes current neighborhood dwellers with a fun, quirky, yet modern portrayal of a classic BBQ joint depicted through a series of animals mascots. Built on the revolutionary concept, “Barbeque With Class,” the latest iteration of the Frontier Room now attracts a regular crowd and loyal customer base.